La Vie Est Belle Avec Toi, when Lancôme celebrates Mother’s Day
In Belgium, Canada, Switzerland and many other countries, Mother’s Day is celebrated on the second Sunday in May. In France, Monaco and in several French-speaking African countries, it is celebrated on the last Sunday of May… No matter the date, as long as you please one of the dearest beings in your life: your mother! Nothing is too good to pay homage to him and all gifts are then allowed from the moment they are offered with the heart. In this context, Lancôme has chosen to reinvent one of its most famous perfumes and to make a juice specially addressed to mothers. Focus on the new La Vie Est Belle Avec Toi by Lancôme.
La Vie Est Belle Avec Toi, a concentrate of optimism to offer to his mother
La Vie Est Belle Avec Toi has exactly the same philosophy as its predecessors. In this case, it is a perfume that instantly makes you smile. Her gluttony echoes the joie de vivre of women. La Vie Est Belle Avec Toi is a fragrance that encourages people to see life in pink and resonates as a manifesto of freedom. He invites all mothers in the world to free themselves from the dictates of society and to act as they see fit with the ultimate goal of finding happiness forever.
Lancôme purifies the scent of its perfume
On the occasion of this new olfactory release, Lancôme has decided to reinterpret very lightly the scent of its cult essence La Vie est Belle.and accentuate certain aspects. The iris, one of the noblest flowers in perfumery, is present here in overdose. It only accentuates the elegance and nobility of this perfume. It is accompanied, as in the past, with patchouli. However, this raw material has been split so as to keep only its extract, ie its purest fraction. Thus, La Vie Est Belle Avec Toi has exceptional strength and power. Sambac jasmine and orange blossom brighten it all up. The gluttony of La Vie Est Belle Avec Toi finally shines through in a smooth blend of vanilla, tonka bean, praline, blackcurrant and pear.
The bottle of La Vie Est Belle Avec Toi and its many messages of love
Finally, the last novelty concerning this perfume: its bottle. La Vie Est Belle Avec Toi has preserved the silhouette of its predecessor and thus plunges us into the Lancôme archives. Indeed, for the record, the bottle of La Vie Est Belle Avec Toi was created in 1949, when Armand Petitjean asked George Delhomme, its artistic director, to create “a bottle symbolizing the aura of women, possessing this I don’t know what gives them so much sparkle… ”. This time, Lancôme’s glass smile is enhanced by the expression “La Vie Est Belle Avec Toi” translated into an infinity of different languages. A fabric rose is also attached to the level of its collar as if to recall all the femininity of this perfume.